Shift Posting Strategy Toward Reels
Reels are already outperforming static posts — 0.1% ER vs.
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an overall 0.06% ER — and industry benchmarks confirm Reels get higher reach for accounts under 50K followers like Gmmco-Cat at 49,707. Aim to make at least 60% of the next 25 posts Reels to capitalize on that algorithmic reach advantage and close the gap toward the micro-tier benchmark of 2.5-5% ER.
