Shift Content Mix Toward Reels
Gianella Marquina Klug's Reels ER (1.08%) outperforms the Posts ER (0.82%) and overall account ER (0.78%), and it already sits at the top of the macro-tier benchmark range (0.5-1%).
Details
Since this is a 1M+ follower account, prioritizing Reels in the weekly content calendar will consistently push above the 1% ceiling most macro creators struggle to hit.
