Shift Feed Strategy Toward Posts
Static and carousel posts are outperforming Reels — Posts ER sits at 5.47% versus Reels ER at 4.66%, both well above the nano-tier average of 3.5-8%.
Details
hello-yarn(헬로얀) should prioritize publishing at least 2 feed posts (carousels or static) for every 1 Reel to capitalize on the format where the audience already engages more. Carousels in particular encourage swipe-through behavior that can push algorithmic reach without sacrificing the current engagement edge.
