Shift Posting Strategy Toward Reels
gabriella's Reels are already outperforming their static posts at 0.27% ER versus their overall 0.06% Posts ER — that is a 4.5x difference within their own content mix.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and their account sits at 3,300 followers, prioritizing Reels as their primary format is the single fastest lever to close the gap toward the 3.5-8% ER benchmark expected for nano creators. Aim to replace at least half of their current static post schedule with Reels immediately.
