Shift to Reels to boost reach
Emma's current engagement rate is 0.35%, far below the nano-tier benchmark of 3.5-8%.
Details
Reels are the highest-reach format for accounts under 50K followers and carry an average ER of 0.52% — higher than static images at 0.45%. Commit to posting at least 3 Reels per week for the next 30 days and track whether reach and engagement climb toward the nano benchmark.
