Shift Posting Strategy Toward Reels
Felicity - SF Bay Area Foodie's Reels are already outperforming their overall content at 0.87% ER versus their account-wide 0.1% ER — nearly 9x better.
Details
Since industry data confirms Reels get higher reach for accounts under 50K followers, and Felicity - SF Bay Area Foodie sits at 32,496 followers, prioritizing Reels as their primary format is the single fastest lever to close the gap toward the 2.5-5% micro-tier benchmark. Aim to convert at least 70% of their next 10 posts into Reels to compound that reach advantage.
