Prioritize Reels With Proven Lift
At 1,580,666 followers, the 24.9% Reels ER for ✖️ E M I L Y F A U V E R ✖️ is well above the 1.67% posts ER and the 0.5%-1% macro benchmark; Reels should be the lead format for the next publishing cycle.
Details
Repeat the structures used in the strongest Reels and evaluate each release against the 24.9% Reels baseline rather than the 1.58% overall ER.
