Shift Content Mix Toward Reels
Eknoor Singh's Reels are generating a 9.42% engagement rate compared to just 1.23% on posts, meaning Reels outperform feed content by over 7x.
Details
Since Instagram's algorithm prioritizes Reels reach for accounts under 50K followers — and the account has 24,497 — the goal should be to publish at least 3 Reels for every 1 static post to capitalize on this distribution advantage. An audit of the last 23 analyzed posts can identify which topics drove Reels performance to replicate those formats consistently.
