Shift Feed Mix Toward Carousels
drishti ๐น's Posts ER sits at 3.73% versus drishti ๐น's Reels ER of 2.97%, meaning static and carousel feed content is already outperforming drishti ๐น's video output by 0.76 percentage points.
Details
Industry benchmarks confirm carousels lead all formats at 0.55% average ER versus Reels at 0.52%, so doubling down on carousel posts in drishti ๐น's feed mix directly aligns with where drishti ๐น's audience already engages most. Aim to publish at least 2 carousel posts for every 1 Reel until drishti ๐น's Reels ER closes the gap with drishti ๐น's Posts ER.
