OLIPOP's InstagramEngagement

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drinkolipop
OLIPOP

@drinkolipop · 455.4K followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$250-$1K per post

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We will start with this profile.

Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.

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LowAverageGoodExcellent
938
Median Likes
95
Median Comments
21
Posts Analyzed
$250$1Kper sponsored post

Based on 455.4K followers · 0.23% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @drinkolipop to find brands, write emails, and help you close deals.

Your post rate

$250-$1K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @drinkolipop's $250-$1K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @drinkolipop's instagram audience is a fit and ask for $250-$1K per post.

Want Snippet to find brands and send the emails?

Close deals for me

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Feed Strategy Toward Carousels

OLIPOP's current Posts ER sits at 0.22%, well below the mid-tier benchmark of 1-2%.

Details

Industry data shows carousels average 0.55% ER — more than double OLIPOP's current posts performance — making them the highest-returning format available to OLIPOP. Aim to replace at least half of OLIPOP's static feed posts with carousels in the next 30 days and track whether median likes climb above OLIPOP's current 938 baseline.

Move 02

Double Down on Reels Production Volume

OLIPOP's Reels ER of 0.35% already outperforms OLIPOP's Posts ER of 0.22% by nearly 60%, signaling that OLIPOP's audience responds more actively to video content.

Details

Industry benchmarks confirm Reels average 0.52% ER, meaning there is still measurable headroom to close that gap. Increasing OLIPOP's Reels cadence and adding a direct call-to-action in the first 3 seconds of each video can help push Reels ER closer to the 0.52% benchmark.

Move 03

Convert Comments Into Conversation to Fix Ratio

OLIPOP's Like/Comment ratio of 5.8:1 and median comment count of 95 suggest OLIPOP's audience is watching but not deeply conversing, which suppresses OLIPOP's overall 0.23% ER against the 1-2% mid-tier standard.

Details

Posting a direct question or poll prompt in every caption is an immediately actionable tactic to drive comment volume up without requiring new content formats. Since 73% of brands prioritize engagement rate over follower count, lifting OLIPOP's comment rate is the fastest lever to increase OLIPOP's estimated brand deal value beyond the current $250-$1,000 per post ceiling.

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OLIPOP's Instagram Engagement Rate: 0.23%