Shift to Reels to Maximize Reach
Dr.
Details
Shreya | Skincare & Fitness's current engagement rate of 0.23% is significantly below the 2.5-5% benchmark for micro-tier accounts, and Reels are proven to get higher reach for accounts under 50,000 followers like Dr. Shreya | Skincare & Fitness's at 32,774. Industry data shows Reels average a 0.52% ER versus 0.45% for static images — prioritize publishing at least 3-4 Reels per week to capitalize on algorithmic reach and close the gap with their benchmark.
