D O U B L E S E C O N D's InstagramEngagement

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doublesecondlondon
D O U B L E S E C O N D

@doublesecondlondon · 2.2K followers

0.00%

Below average for your follower size

Niche relevance and content quality matter more than raw numbers

$10-$25 per post

Get brand deals

We will start with this profile.

Your engagement is lower than most creators your size, but brands may still work with you. Snippet also looks at your niche, content, and audience fit.

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LowAverageGoodExcellent
3
Median Likes
0
Median Comments
21
Posts Analyzed
$10 – $25per sponsored post

Based on 2.2K followers · 0.13% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @doublesecondlondon to find brands, write emails, and help you close deals.

Your post rate

$10-$25

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @doublesecondlondon's $10-$25 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @doublesecondlondon's instagram audience is a fit and ask for $10-$25 per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Replace Static Posts With Reels

Reels are generating a 2.94% engagement rate compared to the overall Posts ER of just 0.13% — that is a 22x performance gap within the account.

Details

Industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and the 2,248-follower nano account of D O U B L E S E C O N D sits squarely in that window. An audit of the last 21 posts should identify which were static images, then at least 3 of the next 5 uploads should be replaced with Reels to shift the content mix toward the highest-performing format.

Move 02

Add Direct Questions to Every Caption

The median comment count is 0.0, which is dragging the overall ER to 0.13% — far below the 3.5-8% benchmark for nano accounts in this tier.

Details

A like-to-comment ratio of 3.5:1 shows people are passively double-tapping but not engaging in conversation, which is a fixable caption problem. Ending every caption with a single, specific question relevant to the content will convert passive likers into commenters and close the gap toward the nano benchmark.

Move 03

Build a Rate Card Around Reels

The current estimated brand deal value is $10-$25 per post, but the 2.94% Reels ER is a credible selling point since 73% of brands prioritize engagement rate over follower count.

Details

Reels command a 20-40% premium over standard feed post rates, and creators with published rate cards close deals 40% faster. D O U B L E S E C O N D should create a one-page rate card that leads with the Reels ER of 2.94%, positions Reels as the primary deliverable, and applies the 20-40% format premium to the base rate to justify a higher ask than the current $10-$25 estimate.

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D O U B L E S E C O N D's Instagram Engagement Rate: 0.13%