Donovan W. S.'s InstagramEngagement

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donovan_will_
Donovan W. S.

@donovan_will_ · 4.0K followers

0.00%

Average for creators your size

$15-$40 per post

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LowAverageGoodExcellent
61
Median Likes
5
Median Comments
20
Posts Analyzed
$15$40per sponsored post

Based on 4.0K followers · 1.63% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @donovan_will_ to find brands, write emails, and help you close deals.

Your post rate

$15-$40

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @donovan_will_'s $15-$40 post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @donovan_will_'s instagram audience is a fit and ask for $15-$40 per post.

Want Snippet to find brands and send the emails?

Close deals for me

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Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Shift Posting Mix Toward Reels

The current engagement rate of 1.63% sits well below the nano-tier benchmark of 3.5-8%, and Reels are proven to drive higher reach for accounts under 50K followers like Donovan W.

Details

S. at 4,024. Prioritize Reels as the primary format — aim for at least 3 out of every 5 posts — to maximize algorithmic distribution and close the gap toward that 3.5% floor.

Move 02

Convert Lurkers Into Commenters With CTAs

A like-to-comment ratio of 20.9:1 against a median of only 5.0 comments per post signals that followers are passively scrolling rather than actively engaging.

Details

End every caption with a direct, low-friction question tied to the content (e.g., 'Drop a 1 or 2 below') to convert passive likes into comments, which carry heavier weight in Instagram's engagement calculation and would directly lift the 1.63% ER.

Move 03

Publish a Rate Card to Attract Brands

The estimated brand deal value of $15-$40 per post is currently underselling the potential, especially since 73% of brands prioritize engagement rate over follower count.

Details

Create and publish a rate card that includes a Reels premium of 20-40% above the base feed post rate — creators with published rate cards close deals 40% faster, giving the account a structural advantage even at the nano tier.

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Donovan W. S.'s Instagram Engagement Rate: 1.63%