Double Down on Reels Format
Daniel's Reels ER of 2119.13% dwarfs the Posts ER of 30.19% and the static image benchmark of 0.45%, showing the audience responds dramatically better to video.
Details
Shifting the content mix toward more Reels is recommended, especially since accounts under 50K followers (Daniel is at 2,771) get higher reach with this format per industry benchmarks.
