Replace Posts With Reels Immediately
DSRC's Reels are generating a 4.21% engagement rate compared to just 0.32% on standard posts — that is a 13x performance gap being left on the table.
Details
Given that the overall account ER sits at 0.36%, well below the 3.5-8% nano-tier benchmark, shifting the content calendar to prioritize Reels is the single fastest lever to close that gap. Aim to convert at least 70% of upcoming content to Reels, since industry data confirms Reels get higher reach for accounts under 50K followers, which directly applies to this 4,185-follower account.
