Dr. Tanya S Dubey | Dermatologist's InstagramEngagement

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Tanya S Dubey | Dermatologist's Reels are already outperforming Dr. Tanya S Dubey | Dermatologist's static posts at 1.11% ER versus 0.51% for regular posts — that's a 2x gap Dr. Tanya S Dubey | Dermatologist is not fully exploiting. With only 23 posts analyzed, shifting Dr. Tanya S Dubey | Dermatologist's content calendar to prioritize Reels over static images could meaningfully close the distance between Dr. Tanya S Dubey | Dermatologist's current 0.58% overall ER and the 1-2% mid-tier benchmark. Aim to publish at least 3 Reels per week focused on skin education or treatment walkthroughs, formats that drive saves and shares in the dermatology niche.

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Tanya S Dubey | Dermatologist's like-to-comment ratio sits at 40:1 — with a median of 1,823 likes but only 25 comments per post — signaling that Dr. Tanya S Dubey | Dermatologist's content is generating passive scrolling rather than active conversation. Add a single, specific call-to-action question at the end of every caption, such as asking followers to describe their skin concern in one word, to convert passive likers into commenters. Since 73% of brands prioritize engagement rate over follower count, improving comment volume is one of the fastest ways to increase Dr. Tanya S Dubey | Dermatologist's $500-$2,000 per post brand deal value.

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Tanya S Dubey | Dermatologist's estimated brand deal value of $500-$2,000 per post is likely being undercut because Dr. Tanya S Dubey | Dermatologist lacks a published rate card — creators with one close deals 40% faster. Using the industry benchmark of $10-$25 per 1,000 followers, Dr. Tanya S Dubey | Dermatologist's baseline feed post rate should be anchored between $3,200 and $8,000, with Reels commanding an additional 20-40% premium on top of that. Build a one-page rate card that includes Dr. Tanya S Dubey | Dermatologist's Reels ER of 1.11% as a headline metric, since it outperforms the 0.52% industry average for that format.