Shift Feed Strategy Toward Reels
Deepak Kalor's Reels are already outperforming their static posts at a 3.18% ER versus their overall account ER of 0.81%, meaning Reels generate nearly 4x more engagement per post.
Details
Prioritize publishing Reels as their primary content format — aim for at least 60-70% of their 26-post output to be Reels — to pull their overall ER closer to the 2.5-5% benchmark for their micro-tier bracket. This single format shift is their highest-leverage move to close the gap between their current average rating and a strong-tier standing.
