Shift Posting Mix Toward Reels
The current engagement rate of 0.74% sits well below the nano-tier benchmark of 3.5-8%, and Reels are the fastest lever to close that gap — industry data shows Reels get higher reach specifically for accounts under 50,000 followers like DanQ8000 at 6,376.
Details
Aim to make at least 50% of the next 20 posts Reels, mirroring the format that benchmarks at 0.52% ER on average but carries a reach advantage that can compound median likes beyond the current 46.5.
