Double Down on Reels Production
Reels are generating a 37.03% engagement rate compared to just 4.93% on static posts — a 7.5x performance gap that demands immediate reallocation of the content calendar.
Details
Given that 73% of brands prioritize engagement rate over follower count, a Reels-heavy strategy directly strengthens brand deal positioning within the $2,000–$10,000 per post valuation range. Aim to shift at least 70% of weekly output to Reels to consistently compound on that 37.03% ER signal.
