Replace Reels With Carousel Posts
Reels are underperforming at 0.1% ER compared to Posts at 0.17% ER β and industry benchmarks show Carousels average 0.55% ER versus Reels at 0.52%, making Carousels the highest-performing format overall.
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With 385,267 followers, shifting the content mix toward multi-slide Carousels gives βΎ C R Y B A B Y π€ the best statistical chance of closing the gap toward the 1-2% mid-tier benchmark. Aim to replace at least 2 out of every 3 Reels in the upcoming content calendar with Carousel posts built around storytelling or educational sequences.
