Cole Bennett's InstagramEngagement

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colebennett
Cole Bennett

@colebennett · 3.6M followers

0.00%

Top 5% of creators your size

Your audience is 5x more engaged than average

$10K-$50K per post

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We will start with this profile.

LowAverageGoodExcellent
93.1K
Median Likes
1.1K
Median Comments
26
Posts Analyzed
$10K – $50Kper sponsored post

Based on 3.6M followers · 2.63% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @colebennett to find brands, write emails, and help you close deals.

Your post rate

$10K-$50K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @colebennett's $10K-$50K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @colebennett's instagram audience is a fit and ask for $10K-$50K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Convert Comments Into Conversation With CTAs

Cole Bennett's like-to-comment ratio sits at 78.9:1, meaning Cole Bennett's 3.58M followers are passively liking far more than they are engaging in dialogue.

Details

Add a direct question or prompt in every caption to drive comment volume — even moving the ratio to 60:1 would add roughly 400+ comments per post at their current median of 1,146. Higher comment counts signal deeper engagement to the algorithm and reinforce their already-excellent 2.63% ER, which is more than double the 1M+ macro benchmark of 0.5-1%.

Move 02

Prioritize Reels to Maximize Organic Reach

Cole Bennett's Reels are already outperforming their static posts with a 2.68% ER versus 2.61% on posts, confirming the format is resonating with their audience.

Details

Shift their posting mix to weight Reels more heavily — industry benchmarks show Reels command a 20-40% premium in brand deal rates, which could push their per-post brand value toward the upper end of their $10,000-$50,000 estimated range. Aim to publish at least 2 Reels for every 1 static post to compound both algorithmic reach and monetization leverage.

Move 03

Publish a Rate Card to Close Deals Faster

Creators with a published rate card close brand deals 40% faster, and at Cole Bennett's follower count of 3.58M they have strong negotiating leverage — industry standard rates of $10-25 per 1,000 followers place their baseline feed post value at $35,800-$89,500, aligning with and potentially exceeding their current estimated range of $10,000-$50,000.

Details

Build a tiered rate card that includes a Reels premium of 20-40% over their base feed rate, plus line items for usage rights (+25-50%) and 30-day exclusivity (+30-40%) to capture full deal value on every inbound inquiry.

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Cole Bennett's Instagram Engagement Rate: 2.63%