Shift Feed Strategy Toward Reels
Clifton Shipway | Photographer | Philanthropist's Reels are dramatically outperforming Clifton Shipway | Photographer | Philanthropist's static posts — 115.89% ER versus just 0.88% for posts — signaling that Clifton Shipway | Photographer | Philanthropist's audience responds far more to video content.
Details
Industry benchmarks confirm that Reels get higher reach specifically for accounts under 50K followers like Clifton Shipway | Photographer | Philanthropist's (34,494), making this a structural advantage Clifton Shipway | Photographer | Philanthropist is underusing. Aim to replace at least half of Clifton Shipway | Photographer | Philanthropist's upcoming static feed posts with Reels to capitalize on this outsized engagement signal.
