Double Down on Reels Immediately
Reels are already outperforming static posts at 0.78% ER versus the overall 0.34% posts ER — that is more than double the engagement per format.
Details
With 96,643 followers still under the 100K micro-tier ceiling, industry benchmarks confirm Reels deliver higher reach for accounts under 50K, and Cleveland With Kids is close enough to that zone to benefit significantly. Commit to posting at least 3 Reels per week for the next 30 days and track whether the overall account ER closes the gap toward the micro-tier benchmark of 2.5-5%.
