Shift Posting Strategy to Reels
Airi in Indy | Beauty & Lifestyle 🌸's current engagement rate of 0.18% is critically below the 3.5-8% benchmark for nano creators under 10K followers.
Details
Reels generate higher reach for accounts under 50K followers and command a 20-40% premium in brand deals, making them their highest-leverage format to close the gap. Commit to posting at least 3 Reels per week for the next 30 days and track whether their median likes (currently 13.0) begin to climb toward tier-average performance.
