Jill Marie Huguenard's InstagramEngagement

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butterhomeandgardens
Jill Marie Huguenard

@butterhomeandgardens · 36.2K followers

0.00%

Top 5% of creators your size

Your audience is 5x more engaged than average

$500-$2K per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
1.9K
Median Likes
59
Median Comments
22
Posts Analyzed
$500 – $2Kper sponsored post

Based on 36.2K followers · 5.36% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @butterhomeandgardens to find brands, write emails, and help you close deals.

Your post rate

$500-$2K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @butterhomeandgardens's $500-$2K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @butterhomeandgardens's instagram audience is a fit and ask for $500-$2K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Double Down on Reels Immediately

Reels are generating a 181.49% engagement rate compared to just 4.75% on posts, a staggering performance gap that demands a format shift.

Details

Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers — and Jill Marie Huguenard sits at 36,187 — the account is in the exact tier where this advantage is most pronounced. Aim to shift at least 60% of weekly content output to Reels to compound this reach and push the overall account ER even further above the 2.5-5% micro-tier benchmark already exceeded.

Move 02

Convert Comments Into Conversation Loops

The like-to-comment ratio is 118.4:1, meaning comments are relatively scarce compared to the 1,882 median likes — closing this gap is the fastest lever for ER growth since comments are weighted heavily in Instagram's algorithm.

Details

Add a single, specific question at the end of every caption tied directly to the home and garden niche, such as asking followers to share their current seasonal project or choose between two design options. Even a modest 20% increase in the median 59 comments per post would meaningfully improve the engagement signal and strengthen the case for brand deals, given that 73% of brands prioritize engagement rate over follower count.

Move 03

Publish a Rate Card to Close Deals Faster

The 5.36% engagement rate is rated excellent for this follower bracket, and the estimated brand deal value of $500-$2,000 per post is a strong baseline — but money is likely being left on the table without a formal rate card.

Details

Creators with published rate cards close deals 40% faster, and with the Reels performance of Jill Marie Huguenard, a 20-40% premium over the base feed post rate can be justified as supported by industry benchmarks. Build a one-page rate card that lists the feed post rate, a Reels rate at the higher end of that premium, and add usage rights pricing at an additional 25-50% on top of base to capture full deal value.

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Jill Marie Huguenard's Instagram Engagement Rate: 5.36%