Convert Comments With Carousel CTAs
The like-to-comment ratio is 170.2:1, meaning comments are significantly underrepresented relative to the 26,793 median likes — most healthy engagement mixes aim for tighter ratios.
Details
End every carousel slide with a direct question or forced-choice prompt (e.g., 'Option A or B? Comment below') to convert passive likers into commenters. Since carousels benchmark at a 0.55% ER industry-wide and Brynne is already at 3.04%, even a modest comment lift could push the ratio tighter and signal higher-quality engagement to brand partners.
