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@booksandpeonies · 56.6K followers
Top 5% of creators your size
Your audience is 8x more engaged than average
Based on 56.6K followers · 8.14% engagement
Next step
Snippet can use this instagram result for @booksandpeonies to find brands, write emails, and help you close deals.
Your post rate
$500-$2K
What Snippet does next
Comes nextFind brands
Brands that already pay instagram creators and fit your audience.
Write emails
Use @booksandpeonies's $500-$2K post rate so brands know what to pay.
Follow up
If a brand replies, Snippet keeps the deal moving.
First message
I'd show brands why @booksandpeonies's instagram audience is a fit and ask for $500-$2K per post.
Next steps
Simple fixes that can help brands take you more seriously.
Franziska's Reels are outperforming Posts by over 4 percentage points — 12.03% vs 7.83% ER — which is exceptional against the industry benchmark of 0.52% for Reels.
Details
At 56,570 followers, the account sits just above the sub-50K threshold where Reels receive algorithmically boosted reach, so prioritizing the publication of at least 2 Reels per week will maximize organic discovery before that advantage diminishes as the account scales.
A like-to-comment ratio of 206.7:1 — with a median of only 26 comments per post against 4,581 likes — signals that the audience is passively appreciating content rather than actively engaging with it.
Details
Ending every caption with a single, specific question tied to the content (e.g., 'Which of these five books would you read first?') will drive comment volume, since higher comment counts directly strengthen the overall 8.14% ER and make the profile more attractive to the 73% of brands that prioritize engagement rate over follower count.
The 8.14% ER is well above the 2.5-5% micro-tier benchmark, which justifies positioning brand deal rates at the higher end of the $500-$2,000 per post range — and the Reels performance warrants applying the 20-40% premium on top of that baseline.
Details
Creators with a published rate card close deals 40% faster, so formalizing a one-page document listing the feed post rate, a Reels rate with the premium applied, and add-on pricing for usage rights (+25-50%) and exclusivity (+30-40%) will capture full deal value immediately.
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