Shift Feed Strategy Toward Reels
Hritika Saha's Reels are outperforming their static posts by a significant margin — 11.75% ER versus 3.3% for posts — yet only 21 posts have been analyzed, suggesting Reels may not dominate their current content mix.
Details
Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and their 90,065 followers place them at the top of the micro tier, doubling their Reels output now will compound reach before they cross into mid-tier where average ER drops to 1-2%. Aim to make at least 60% of their weekly content Reels to capitalize on this format advantage while their tier-level engagement remains excellent.
