barbara's InstagramEngagement

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barbarakristoffersen
barbara

@barbarakristoffersen · 651.0K followers

0.00%

Top 20% of creators your size

Your audience is 2x more engaged than average

$1K-$5K per post

Get brand deals

We will start with this profile.

LowAverageGoodExcellent
12.5K
Median Likes
82
Median Comments
24
Posts Analyzed
$1K – $5Kper sponsored post

Based on 651.0K followers · 1.93% engagement

Next step

Want brands to pay you?

Snippet can use this instagram result for @barbarakristoffersen to find brands, write emails, and help you close deals.

Your post rate

$1K-$5K

What Snippet does next

Comes next

Find brands

Brands that already pay instagram creators and fit your audience.

Write emails

Use @barbarakristoffersen's $1K-$5K post rate so brands know what to pay.

Follow up

If a brand replies, Snippet keeps the deal moving.

First message

I'd show brands why @barbarakristoffersen's instagram audience is a fit and ask for $1K-$5K per post.

Want Snippet to find brands and send the emails?

Close deals for me

No charge today

Next steps

What to fix next

Simple fixes that can help brands take you more seriously.

Move 01

Replace Reels With More Carousels

Their Reels are underperforming at 0.84% ER compared to their Posts ER of 2.02% — a gap of over 1.1 percentage points.

Details

Industry benchmarks show Reels only deliver higher reach for accounts under 50K followers, which does not apply to their 650,963-follower account. Shift their content mix toward carousels, which benchmark at 0.55% average ER industry-wide but are outpaced by their posts format, making them a stronger format to double down on for their audience size.

Move 02

Add Direct Questions to Drive Comments

Their Like/Comment Ratio of 154.5:1 against a median of only 82 comments per post signals that their audience is passively appreciating content rather than actively conversing.

Details

End every caption with a single, specific question tied to the post topic to lower the friction to comment — even moving from 82 to 120 median comments would meaningfully lift their overall 1.93% ER closer to the top of the mid-tier benchmark range of 1-2%. Since 73% of brands prioritize engagement rate over follower count, improving comment volume directly strengthens their brand deal positioning.

Move 03

Publish a Rate Card to Close Deals Faster

Their estimated brand deal value of $1,000-$5,000 per post is supported by their good engagement rating within the mid-tier bracket, but they may be leaving money on the table without a structured rate card.

Details

Creators with published rate cards close deals 40% faster, and their current follower count of 650,963 justifies rates of $6,500-$16,274 per feed post using the $10-$25 per 1,000 followers industry benchmark — suggesting their current estimated range may be underpriced. Build a rate card that includes a base feed post rate, a Reels rate with the standard 20-40% premium, and usage rights add-ons of 25-50% to maximize revenue per deal.

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barbara's Instagram Engagement Rate: 1.93%