Overhaul Reels Strategy Immediately
The Reels ER sits at just 0.2%, drastically underperforming the Posts ER of 1.77% and far below the nano-tier benchmark of 3.5-8%.
Details
Since Reels typically get higher reach for accounts under 50K followers, AYAT✨ should test stronger hooks in the first 3 seconds and trending audio to close this gap — even matching the Posts ER of 1.77% would meaningfully lift the overall 1.56% ER.
