Shift Feed Strategy Toward Reels
Amrutha Sundar🌷's Reels are dramatically outperforming their static posts — 23.64% ER versus 4.12% for feed posts — meaning Reels drive nearly 6x more engagement per piece of content.
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Since industry benchmarks confirm Reels get higher reach for accounts under 50K followers (Amrutha Sundar🌷 is at 30,433), prioritize publishing at least 3 Reels for every 1 static post to maximize algorithmic distribution. Aim to convert their highest-performing static content themes directly into Reel formats to capitalize on this gap immediately.
