Switch to Carousels to Beat Static Posts
Ammy virk's current engagement rate of 0.26% is well below the macro-tier benchmark of 0.5-1%, and their like/comment ratio of 131.3:1 signals passive scrolling rather than active interaction.
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Industry benchmarks show carousels average 0.55% ER versus 0.45% for static images — shifting their content mix toward carousels could meaningfully close the gap toward the 0.5% floor for their tier. Audit their last 20 posts and identify which static images can be repurposed into multi-slide carousels with storytelling or step-by-step formats to encourage swipe-through behavior.
