Switch to Reels to Maximize Reach
Their current engagement rate is 0.34%, far below the 2.5-5% benchmark for micro accounts their size (13,256 followers).
Details
Reels are proven to get higher reach for accounts under 50K followers and carry an average ER of 0.52% — over 50% higher than static images at 0.45%. Start publishing at least 3 Reels per week showcasing their Mexican grill menu, prep process, or behind-the-scenes kitchen content to immediately expand their organic reach.
