Shift Content Mix Toward Static Posts
The Posts ER (6.4%) significantly outperforms the Reels ER (4.11%), meaning the 1,703 followers engage more with static/carousel content than video.
Details
Increasing static post frequency relative to Reels can capitalize on this gap, especially since the overall ER of 6.17% already sits at the top of the nano tier benchmark (3.5-8%).
