Alex Johnston - Heavy Lift FPV - Feature Wildlife Automotive's InstagramEngagement

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Shift at least 3 of their next 5 posts to carousel format, which benchmarks at a 0.55% average ER industry-wide; given their current 8.23% ER already crushes that baseline, a carousel series with a direct question on the final slide can specifically drive comment volume up without risking their existing like momentum. End every carousel with a single, low-friction prompt like 'Which slide resonated most — drop the number below' to close the comment gap.

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With their posts already averaging a median of 311.5 likes, introducing a consistent Reels cadence (aim for 2 per week) gives the algorithm a reason to surface their content to non-followers, accelerating their path toward the 10K micro tier where brand deal rates scale upward. Reels also command a 20-40% premium in influencer pricing, so building a Reels portfolio now directly strengthens their future rate card.

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At their follower level, standard feed post rates run $10-25 per 1,000 followers, putting their baseline at roughly $40-100 per post, consistent with their estimated $50-150 deal value range. Creators with a published rate card close deals 40% faster, so formalizing a one-page document listing their ER, median engagement stats, and a Reels premium line item is the single highest-ROI administrative action they can take this week.