Shift Feed Strategy Toward Reels
Reels are already outperforming the overall account ER (0.58% vs 0.43%), and industry benchmarks confirm Reels get higher reach for accounts under 50K followers at 3,806.
Details
Aim to make at least 50% of the next 10 posts Reels to capitalize on that reach advantage and close the gap toward the nano-tier benchmark of 3.5-8% ER.
