Replace Reels With Carousel Posts
Things2doinAhmedabad's Reels are severely underperforming at a 0.28% ER, while their Posts are delivering 1.23% ER — more than 4x higher.
Details
Industry benchmarks show Carousels average 0.55% ER versus Reels at 0.52%, confirming that for Things2doinAhmedabad's account, static and carousel formats are the stronger engagement drivers. Immediately shift their next 5 pieces of content to carousel format, using multi-slide local guides (e.g., 'Top 5 things to do in Ahmedabad this weekend') to maximize swipe-through interactions and push their overall ER closer to the 2.5–5% micro-tier benchmark.
