Shift Post Mix Toward Carousels
nu-rose tattinglace's static posts are driving a 5.11% ER versus only 3.13% on Reels, suggesting their audience responds more strongly to multi-frame storytelling than short video.
Details
Since industry benchmarks show carousels lead all formats at 0.55% average ER, prioritize carousels as their primary feed format to protect and build on their already-excellent 4.04% overall engagement rate. Aim to replace at least one Reel per week with a carousel until nu-rose tattinglace has enough data to compare performance directly.
