Shift Feed Strategy Toward Reels
Reels are generating a 10.84% engagement rate compared to just 2.1% for standard posts — a 5x performance gap that is not being fully capitalized on.
Details
Given that industry benchmarks confirm Reels get higher reach for accounts under 50K followers, and POOJA GIRI sits at 18,122 followers, prioritizing Reels in the posting cadence is the single highest-leverage move. Aim to make at least 60-70% of new content Reels until the feed post ER closes the gap.
